Brooklinen Review 2025: What to Buy
Updated
When I started working with Business Insider, I kept seeing the brand Brooklinen everywhere. Brooklinen sheets are in our best sheets guide, its down pillow is featured in our best pillow guide, and the all-season comforter is our all-time favorite in the best comforters guide. The Reviews team all agree: Brooklinen makes some great bedding.
Once I tried a few Brooklinen products for myself, I understood the hype. From bedding to bath, Brooklinen is known for its high-quality products that stand the test of time. I asked the Business Insider Reviews team for their all-time favorite Brooklinen products that they use in their everyday lives. Below, you’ll find our favorite products from the brand and testimonials from the people who use them.
Our top 3 Brooklinen essentials
Brooklinen Down Pillow (Mid-Plush)
The mid-plush Brooklinen Down Pillow conforms well to different sleeping positions, making it the ideal pillow for people who shift throughout the night. It feels as good as pillows double its price.
More on Brooklinen
Founded in 2014, Brooklinen makes bedding staples like sheets and pillows, along with home and bath products like candles and towels. It’s probably best known for its sheet sets, with options from classic cotton to luxurious cashmere. The color palette span quite neutral, but Brooklinen introduces seasonal colors and prints throughout the year, and occasionally partners with artists and other brands, most recently with Caroline Z Hurley.
Most Brooklinen products have a 365-day guarantee, so you can try out an item and send it back if it isn’t for you. The yearlong trial period is generous, especially considering that washed and used items can be returned for a full refund, minus a $9.95 return fee. Brooklinen’s core products, like their sheets, quilts, and towels, all also have an additional yearlong warranty for defective items after the initial 365-day trial period.
Luxe Sateen Core Sheet Set
Connie Chen/Business Insider
“I’ve tested my fair share of the top sheets, but the pair I constantly rotate back in are my Luxe Sateen sheets. They are so comfortable year-round and undoubtedly the softest cotton sheets I’ve found, smooth like butter if we’re waxing poems. I’ve never felt overheated with them either. My set has held up remarkably well over the last five years, with no signs of discoloration, pilling, or shrinkage. All of Brooklinen’s sheets are also available as duvet covers and in various bundles to outfit your bed as you please.”— Jaclyn Turner, senior home editor
Read our Brooklinen Sateen Sheets review.
Classic Percale Core Sheet Set
Jaclyn Turner/Business Insider
“I’ve never been one to want to spend too much on bedding, but Brooklinen’s sheets make it feel worth it. For years now, I’ve slept on Brooklinen’s classic percale sheets, and they are so cozy that I own two sets, one in Pebble and one in Cream (I love the range of colors and patterns offered). When I wash these sheets, they get that perfect crispy feeling all over again — it basically feels like I have brand new sheets every time I wash and swap them out. Pro tip: Brooklinen often does sales between 20% to 50% on holidays like Memorial Day or Labor Day, as well as shopping events like Cyber Week and Sleep Week. It’s a great deal if you can buy then, as I’ve benefited from massive savings on luxurious Brooklinen sheets over the last few years.”— Will Fischer, senior content strategist
“I’m a fan of crisp cotton sheets, especially in the spring and summer. Brooklinen’s percale sheets are my go-to when I need cool-to-the-touch bedding. They’re excellent at wicking away moisture, so I don’t have to worry about sweating throughout the night. I also love how Brooklinen is always releasing limited edition colors and patterns. My percale sheets are in a lovely light green plaid color that looks like springtime. If you’re a hot sleeper and like a nice crisp sheet, Brooklinen’s percale sheets are some of the best you can buy.” —Kinsley Searles, home and sleep reviews fellow
European Washed Linen Sheets
Shannon Ullman/Business Insider
“Brooklinen’s linen sheets are definitely a splurge, but they’re worth it if you dream of airy bedding that’s as soft as it is strong. They turned this cotton-loving skeptic into a linen convert, and stopped my husband from sweating through his sleep. Brooklinen recently relaunched its washed linen bedding with a higher GSM for increased durability, and I still stand by that these are the best linen sheets I’ve tried. They’re so soft and temperature-regulating.” — Shannon Ullman, freelance writer
Read our Brooklinen Washed Linen Sheets review.
Washed Classic Percale Sheets
Kinsley Searles/Business Insider
“As a lover of percale sheets, I was ecstatic to try Brooklinen’s Washed Classic Percale Sheets, which launched at the end of the summer. Brooklinen boasts that the set is softer than traditional percale while still being crisp and cooling — and I agree. The texture is somewhere between a percale and sateen sheet, with a feel of a well-worn button down shirt that’s been washed time and time again (so, the washed name definitely makes sense). Even so, I never overheat while sleeping on these sheets. I also appreciate the relaxed look and range of neutral, muted colors.” — Kinsley Searles, home and sleep reviews fellow
Heathered Cashmere Sheets
Brooklinen
“Brooklinen’s Heathered Cashmere bedding is akin to your favorite lived-in sweater. They’re a blend of cotton and cashmere, so they’re still breathable and machine washable. It’s like the best flannel sheets, but upgraded. On cold winter nights, I love snuggling with these sheets on my bed. They’re irresistibly soft and snuggly. My biggest con is that these fuzzy sheets produce a lot of lint in the dryer, but other than that have held up remarkably well.”— Jaclyn Turner, senior home editor
Down Pillow
Kinsley Searles/Business Insider
“I’m mainly a stomach sleeper, so I need a soft, low-loft pillow to keep my spine aligned while I sleep. But I also sleep on my side, so pillows that are too soft don’t give me the support I need. Brooklinen’s down pillow is the perfect balance of plush softness and support. To be honest, I was skeptical of down pillows before trying Brooklinen’s version, since they don’t usually provide enough support, and I find them squished against my headboard in the morning. Unlike other down pillows, though, it keeps its shape and doesn’t require daily fluffing. It’s a great option if you need a softer pillow but don’t want to sacrifice support. Plus, it comes in a variety of densities for optimal comfort for all sleep types.” —Kinsley Searles, home and sleep reviews fellow
Read our Brooklinen Down Pillow review.
All-Season Down Comforter
Connie Chen/Business Insider
“Like my Luxe Sateen Sheets, my down comforter is nearing five years old, and it has spent the majority of that time on my bed. The All-Season is a perfect weight — not too hot, not too cold. It’s fluffy and plush, and the baffle-box construction ensures the down doesn’t shift. It has seen better days, however, as I am guilty of sitting on top of my comforter in one certain spot, which has caused the down to compress over time, leading to some uneven wear. I’ve tried to combat that by rotating it once I noticed one side of the comforter was fluffier than the other.”—Jaclyn Turner, senior home editor
Airweave Cotton Quilt
Lauren Savoie/Business Insider; Brooklinen
“I’m an incredibly hot sleeper and I prefer a quilt over a duvet or comforter as my primary blanket. Brooklinen’s Airweave Cotton Quilt is truly heavenly. I’m not entirely sure how to describe it, but it’s so lightweight that it kind of floats on top of you instead of pressing down like heftier comforters do. It’s so breezy, gauzy, and cool, yet cozy and soft. It’s so comfy that three different guests have inquired about where they can get one — which to me is the ultimate compliment. My one complaint is that it’s not super pet-friendly; it’s snagged a bunch from my cat’s claws getting stuck on the gauzy surface.”—Lauren Savoie, deputy executive editor
“Like Lauren, I am also obsessed with the new Airweave cotton quilt. It’s the ideal transitional weight into spring and summer without feeling too thin; I love a plush bedspread and am sometimes reserved about trading my fluffy duvet for a quilt. (If you don’t want to trade your comforter for a quilt, the Airweave Cotton fabric is also available as a duvet cover.) This one is the perfect heft. The gauzy fabric feels nice to the touch and is absolutely beautiful, but it is on the delicate side. My dog loves to paw at the bed, which unfortunately has caused the material to snag. Keep that in mind if you hope to let your furbabies in the bed.”—Jaclyn Turner, senior home editor
Mulberry Silk Pillowcase
Kinsley Searles/Business Insider
“I have wavy-curly hair and acne, and Brooklinen’s silk pillowcase helps reduce bedhead and irritated skin in the morning. Silk pillowcases do wonders for your hair and skin, since they reduce friction between you and your pillowcase. It’s not as soft as other silk pillowcases that I’ve tried, but it’s still a good option if you’re looking to maximize your beauty sleep.”— Kinsley Searles, home and sleep reviews fellow
Mulberry Silk Eyemask
Kinsley Searles/Business Insider
“A sleep mask is one of my favorite little luxuries, and the silk eye mask from Brooklinen is one of my favorites. Not only does it feel smooth against my skin, but it is also excellent at blocking light, even when I’m on a road trip in broad daylight. I have a large head, so it’s a little tight around my eyes, but that’s my only complaint with this eye mask.”—Kinsley Searles, home and sleep reviews fellow
Super Plush Bath Towels
Brooklinen
“These are absolutely the plushest, coziest towels I’ve come across and stay fluffy wash after wash. They’re made of Turkish Cotton and weigh 820 GSM, which is pretty luxurious among the best towels. I have the bath sheet, and it’s generously sized to wrap around my body after a shower. Due to their size, though, they are hefty and pretty water-absorbent, so they require extra cycles in the dryer to get them fully dry.”— Jaclyn Turner, senior home editor
Waffle Bath Towel
Brooklinen
“Compared to Brooklinen’s other towels, the waffle bath towels are incredibly lightweight, yet still absorbent. Yes, plush towels are nice, but I appreciate the lightweight feel of them during the warmer months of the year. Their weight makes them easy to store when not in use, and they dry much quicker than other towels in the dryer.”—Amir Ismael, style editor
Candles
Brooklinen
“Imagine my delight when Brooklinen added home fragrance to round out its product assortment. Available as candles, reed diffusers, and room sprays, the scents are divided into energizing or relaxing blends, whichever mood you are trying to set. You sample a bunch in a votive set or a full-size 8-ounce candle. I gravitate toward Happy Hour, which combines fresh, floral, and woody scents with a mandarin, lavender, and oak, or the floral and sweet Love Notes with notes of freesia, rose, and caramel.”— Jaclyn Turner, senior home editor
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Disclosure: Written and researched by the Insider Reviews team. We highlight products and services you might find interesting. If you buy them, we may get a small share of the revenue from the sale from our partners. We may receive products free of charge from manufacturers to test. This does not drive our decision as to whether or not a product is featured or recommended. We operate independently from our advertising team. We welcome your feedback. Email us at [email protected].
