General

Farmers Home Insurance Review 2025: Cost, Coverage, and Quotes


Farmers offers three-tiered plans that may provide more value than competitors. It also offers many optional coverages to customize your home insurance plan.

Due to its extensive coverage options, Business Insider compared Farmers to the best homeowners insurance companies and found it to offer excellent policies held back by its poor customer service and claims processes.

Pros and Cons

Farmers Homeowners Insurance Pros

  • Lots of unique coverage options
  • Offers guaranteed replacement cost coverage
  • Complimentary benefits included the standard package
  • Wide variety of discount opportunities

Farmers Homeowners Insurance Cons

  • Low JD Power customer satisfaction ratings
  • Lots of negative customer complaints

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Farmers Homeowners Insurance

Insider’s Rating

A five pointed star

A five pointed star

A five pointed star

A five pointed star

A five pointed star

3.87/5


JD Power Customer Satisfaction Rating

792


AM Best Financial Strength Rating

A

Pros

  • Check mark icon A check mark. It indicates a confirmation of your intended interaction. Homeowners coverage available in most states
  • Check mark icon A check mark. It indicates a confirmation of your intended interaction. Bundling options with auto coverage
Cons

  • con icon Two crossed lines that form an ‘X’. Many complaints about the claims process
  • con icon Two crossed lines that form an ‘X’. Buyers may need to buy riders to get full coverage for tools and other things that could be considered business property
  • con icon Two crossed lines that form an ‘X’. Rates that may not be competitive, especially when adding essential riders


Product Details

  • Standard policies include coverages like home, property, and liability
  • You can get online quotes for home insurance products
  • Customers can file home claims online or call a claims representative

Compare Farmers Homeowners Insurance

Overview

Farmers insurance can offer lots of value for many homeowners. It’s a complimentary claims-free coverage, and a declining deductible can offer more for your money. Its “Enhanced” plan is especially attractive for its more affordable rates than some competitors.

One glaring shortcoming is its high volume of negative reviews. While it’s not uncommon for large insurance companies to receive complaints on online review sites, Farmers also received low JD Power ratings for claims and customer satisfaction.

Plans and Coverage

Farmers insurance offers three-tiered packages to make the purchasing process easier. The downside is that you may not be able to remove coverages you don’t need. So you may end up paying extra.

Coverages can vary by state. If you’re interested in a certain type of coverage, it’s best to call your local agent.

Standard

Farmers Standard package is its most basic insurance plan. If you only require the standard coverages for the most affordable price, it’s a great option. It includes coverages such as:

This package also includes additional benefits such as declining deductibles, which reduces your deductible by $50 per year. It also comes with claims forgiveness, so you can avoid a premium increase if you’ve been claims-free with Farmers for at least five years.

Enhanced

The next tier is Farmers Enhanced package. It includes all coverages from the last plan, including higher limits and additional features (i.e., building ordinance and law, matching undamaged property, and identity theft coverage).

Here’s what you can expect with an Enhanced plan:

Premier

Premier insurance is Farmers’ most comprehensive plan. It has all coverages from the last tier with higher limits and extra benefits (i.e., cosmetic marring of metal materials, access to plumbing or electrical systems, and a FORTIFIED Roof upgrade coverage).

Additional Coverage Options (Riders) Offered by Farmers Homeowners Insurance

With Farmers, you can customize your policy with a wide variety of coverages. The company even offers ones that some insurers may not provide, like guaranteed replacement cost coverage.

Take a look at several endorsements advertised by Farmers insurance:

  • Extended replacement cost: If the cost to rebuild your home exceeds your dwelling limit, Farmers will cover an extra 25% over your policy limit.
  • Guaranteed replacement cost: If the cost to rebuild your home exceeds your dwelling limit, Farmers will take care of the full replacement cost.
  • Building ordinance or law: This coverage helps you pay for the increased cost of rebuilding your home up to current building codes.
  • Scheduled personal articles: Do you own valuables like jewelry or firearms? Your personal property limit may not be enough. Scheduling your personal belongings enhances your coverage for each individual item.
  • Water backup and sump pump overflow: This optional coverage helps you with repairs from a sewer backup, drain backup, or a sump pump overflow.
  • Identity theft: Identity theft and cyberattacks can result in significant losses. Identity theft coverage can help you pay for costs to recover your identity, deal with fraudulent charges, and prevent another attack from occurring.
  • Matching undamaged property: Matching of undamaged property coverage helps cover the cost of making repaired or replaced property match the undamaged parts of your home.
  • Residence glass: This coverage waives your deductible on accidental damage to glass in your home.

Farmers also offers other insurance policies like:

Cost

Farmers Homeowners Insurance cost depends on a number of risk factors, like the location of your home, what kind of home you own, and when it was built. Homeowners insurance companies will also assess you, taking into consideration your claims history and credit score.

We obtained quotes from Farmers homeowners insurance policy with a dwelling coverage of $395,000 for a home in New Mexico built in 2018 and owned by a 38-year-old with good credit.

We chose New Mexico because its state average annual premiums are the closest to the annual average. Similarly, we chose a 38-year-old because that is the average age Americans buy houses.

Here’s the cost of the Farmers homeowners different plans:

Compared to the average homeowners insurance premium in New Mexico, which is $1,229 annually, Farmers’ Standard plan falls below average rates. However, its Enhanced and Premier plans are significantly more expensive.

Farmers Homeowners Insurance Discounts

Discounts are a great way to lower your costs without compromising on coverage. Luckily, Farmers has lots of policy and home features discounts that you may qualify for, such as:

  • Affinity: Get a discount if you have a qualifying degree, profession, or are a member of the armed forces.
  • Preferred payment: Save on your policy if you pay in full, pay in two installments, or enroll in automatic payment.
  • Bundling: Farmers rewards 10% if you bundle auto, life, umbrella, small business, or specialty insurance with your home insurance plan.
  • Claim-free: Save money by being claims-free for three consecutive years with Farmers.
  • ePolicy: Get a discount by opting to receive statements and policy documents electronically.
  • Good payer: If you pay your insurance bill on time, you can earn this discount.
  • Farmers GroupSelect: Being an employee or a member of participating organizations can help you save money on your policy.
  • Rent-to-own: If you’ve had a Farmers renters policy for over a year, you may qualify for a discount when you switch to a Farmers homeowners policy.
  • Smart home: If you have a system for remote monitoring and control, you can save on your insurance premiums.
  • Home safety: You may qualify for a lower rate if your home has safety features like water leak detectors, automatic shutoff devices, or reinforced windows and structures.
  • Green certifications: If your home is ENERGY STAR®, LEED, or EPA certified, you may qualify for a green home discount.
  • New home: Lower your premiums if your home is less than 14 years old.
  • Protective devices: You may qualify for a discount if you have home features that lower your risk, like a fire alarm, security system, and internal sprinklers.
  • UL-approved roofing materials: If you own a home with UL-approved asphalt or fiberglass shingles, you may earn better rates on your policy.

Note: The discounts you’re eligible for may vary by state. If you’re curious whether you qualify for a certain discount, don’t hesitate to give your agent a call.

How to Purchase and Manage a Farmers Homeowners Insurance Policy

You can purchase a Farmers homeowners insurance policy by getting a quote from their website. It’s a good idea to keep the following pieces of information on hand to speed up the process:

Your home:

  • Property type (single-family home, townhome, duplex, etc.)
  • Year built
  • Square footage
  • Address
  • Is it your primary residence?
  • Length of ownership
  • Age of your roof
  • Home features (swimming pool, solar panels, trampoline, etc.)
  • Safety features (fire alarm, burglar alarm, water leak protection, etc.)
  • Home sharing or rental use

Your personal information of all policyholders:

  • First and last name(s)
  • Birthdates
  • Gender
  • Marital status
  • Occupation (For a potential discount)

Desired coverages

  • Coverage types
  • Coverage limits
  • Deductibles (All perils and wind/hail)
  • Start dates

Once you purchase your policy, you get access to Farmers mobile app. On the app, you can:

  • Pay your bills and manage payment options
  • View your proof of insurance
  • View policy documents
  • Report a claim
  • Enroll in paperless delivery
  • Connect with your local agent
  • Receive push notifications about account information
  • Request roadside assistance
  • Get a quote

Note: Farmers insurance is available in 42 states. It’s not available in Delaware, Hawaii, New Hampshire, Rhode Island, Vermont, Washington D.C., West Virginia, and South Carolina.

Filing Claims

Filing a claim with Farmers can be seamless if you know the process and have the information you need on hand. Here’s how to file a claim step-by-step:

  1. Take photos or videos: Get pictures or videos of the damage to prove your losses. Be sure to include as much detail of the scene as possible (i.e., water stains and damaged belongings caused by your roof leaking)
  2. Make temporary repairs: Clean up and make quick fixes to prevent further damage. However, be sure not to avoid major repairs, as this could affect your claim. It’s also a good idea to keep any receipts for reimbursement from your insurer.
  3. File your claim: Start your claim online or by calling a Farmers at 800-435-7764. Be prepared to provide your policy number, photos or videos, details of the incident, and other relevant documentation for your claim.
  4. Meet with a claims adjuster: When filing a claim, your insurer may send a claims adjuster to your home to examine the damage and provide estimates for repairs.
  5. Get reimbursement: It can take a few days or months to settle your claim. Farmers may pay your claim directly to your bank account, debit card, or via check.

Customer Reviews and Ratings

Farmers insurance customer reviews include a lot of negative ratings, particularly for its claims handling, but your experience may differ. A good way to ensure a satisfactory claims process is by understanding your coverages and having all your information prepared.

Here’s how the company scored with different review sites:

  • Better Business Bureau: 1.1 out of 5
  • Trustpilot: 1.4 out of 5
  • Consumer affairs: 2.4 out of 5

Farmer digital users are generally satisfied with the mobile app, receiving high scores from Google Play and the App Store.

  • Google Play: 4.6 out of 5
  • App Store: 4.8 out of 5

Alternatives

Learn more about how Farmers Homeowners Insurance compares to Allstate Homeowners Insurance and State Farm Homeowners Insurance.


Allstate Homeowners Insurance

Allstate Homeowners Insurance

Insider’s Rating

A five pointed star

A five pointed star

A five pointed star

A five pointed star

A five pointed star

4.25/5

Icon of check mark inside a promo stamp It indicates a confirmed selection.

Perks

Offers many coverage riders to enhance your homeowners coverage and many discounts.


JD Power Customer Satisfaction Rating

815


AM Best Financial Strength Rating

A+

Pros

  • Check mark icon A check mark. It indicates a confirmation of your intended interaction. Established company with national presence and quotes available online
  • Check mark icon A check mark. It indicates a confirmation of your intended interaction. Quoting available with knowledgeable agents who can also quote other insurance products
  • Check mark icon A check mark. It indicates a confirmation of your intended interaction. Easy bundling options for qualified buyers
Cons

  • con icon Two crossed lines that form an ‘X’. Rates are slightly higher than what other companies offer
  • con icon Two crossed lines that form an ‘X’. Policies are only available through captive agents
  • con icon Two crossed lines that form an ‘X’. Claims process may be slow and conservative leading to denials


Product Details

  • Offers HostAdvantage which is protection for your belongings while renting out your home.
  • Offers flood insurance.
  • Offers coverage during identity theft.
  • You can get discounts for installing protective devices, and being claim free.

If you’re in the market for homeowners insurance, you might consider Allstate Homeowners Insurance. It ranks better than Farmers in JD Power customer satisfaction and offers a higher bundling discount of 25% on home and auto insurance. You can also add unique coverages to your policy, like coverage for energy-efficient items and electronic data recovery.

A downside to consider is that Allstate doesn’t offer guaranteed coverage. This means you might not get full protection for rising replacement costs due to inflation. Its policy is also more expensive than Farmers for less coverage.

Ultimately, Allstate is a more reliable pick if you’re genuinely worried about perils. However, if you’re required to have insurance because of your mortgage lender, Farmers might be the more cost-efficient option.


State Farm Homeowners Insurance

State Farm Homeowners Insurance

Insider’s Rating

A five pointed star

A five pointed star

A five pointed star

A five pointed star

A five pointed star

4.5/5

Icon of check mark inside a promo stamp It indicates a confirmed selection.

Perks

State Farm offers six discounts to help you save on your homeowners insurance policy.


JD Power Customer Satisfaction Rating

829


AM Best Financial Strength Rating

A++

Pros

  • Check mark icon A check mark. It indicates a confirmation of your intended interaction. Established insurance company
  • Check mark icon A check mark. It indicates a confirmation of your intended interaction. Nationwide presence
  • Check mark icon A check mark. It indicates a confirmation of your intended interaction. Highly rated customer satisfaction
  • Check mark icon A check mark. It indicates a confirmation of your intended interaction. Discounts for bundling insurance products
Cons

  • con icon Two crossed lines that form an ‘X’. High number of complaints about the claims process on ConsumerAffairs
  • con icon Two crossed lines that form an ‘X’. Policies can only be purchased through captive agents


Product Details

  • Homeowners insurance include Ting fire safety technology, cyber event identity restoration and fraud loss (CEIDR), and pet insurance
  • Ranks highly for customer satisfaction

State Farm Homeowners Insurance is slightly cheaper than Farmers, but a Farmers policy includes more coverage for just a couple hundred dollars more a year. State Farm is also known for its customer service, ranking better in JD Power’s customer satisfaction survey than Farmers.

Between the two options, State Farm is the better pick, with more reliable customer service and cheaper premiums.


Why You Should Trust Us

Business Insider used the following factors to review Farmers homeowners insurance:

  • Prices: We use a sample profile of a hypothetical buyer to gather quotes, comparing quotes by their affordability. But, price isn’t everything. Value, such as additional perks and benefits, is another component we considered. We also considered the variety of discounts offered to buyers.
  • Breadth of coverage: Optional coverages allow you to customize your coverage to fit your needs. We looked at how extensive Farmers’ coverage offerings are compared to the competition.
  • Customer service: We reviewed popular rating sites like Trustpilot, the BBB, and ConsumerAffairs to gauge if customer satisfaction with Farmers is generally positive, negative, or mixed. We also assessed how this compares to its competitors.
  • Claims satisfaction: A company’s claims handling can significantly affect your experience with Farmers and whether your policy is reliable. We used ratings from JD Power to evaluate customer satisfaction with its claims process.
  • Financial stability: We used AM Best ratings to assess an insurer’s long-term financial strength and ability to meet its ongoing insurance obligations. AM Best’s A++ is the highest rating, indicating superior financial strength. Lower ratings may suggest a weaker financial outlook, which could impact an insurer’s ability to pay claims, especially during catastrophes.

Read more about how Business Insider rates homeowners insurance.

FAQs

Farmers homeowners insurance can be a good insurance company, offering many coverages at a lower rate than some of its competitors. On the flip side, customers and JD Power rate the company’s customer satisfaction low.

Yes, Farmers homeowners insurance offers up to 10% off for bundling homeowners insurance with its other insurance offerings.

You can reach Farmers homeowners insurance member services at 888-327-6335 on weekdays from 8:00 a.m. to 12:00 a.m. EST or on weekends from 9:00 a.m. to 9:00 p.m. Call 800-435-7764 to file a claim.

Farmers homeowners insurance claims satisfaction rates lower than average, receiving quite a few complaints for their claims handling. However, your claims process will vary based on your insurance agent and the complexity of your claim.

Yes, Farmers insurance offers a variety of insurance policies including renters insurance, condo insurance, and umbrella insurance. It also offers car insurance and life insurance policies.





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